A Short Course in International Marketing Blunders: Mistakes Made By Companies That Should Have Known Better - 16265

DATE : UNKNOWN
ACC: 16894
NEW ACC: 14937
AD.YEAR: AY 2011-12
SEMESTER: AY 2011-12
COURSE: NOT CATEGORIZED
SUBJECT: MARKETING
TITLE OF THE BOOK: A Short Course in International Marketing Blunders: Mistakes Made By Companies That Should Have Known Better
AUTHOR: White, Michael,
YEAR: 2010
CALL NO.: 658.848 WHI
PRICE: NOT AVAILABLE
PUBLISHER/PLACE OF PUBLISHER: NOT AVAILABLE
EDITION: NOT AVAILABLE
STATUS: NOT AVAILABLE
LEVEL: NOT AVAILABLE
ISBN: NOT AVAILABLE