| DATE : UNKNOWN |
| ACC: 16865 |
| NEW ACC: 14908 |
| AD.YEAR: AY 2011-12 |
| SEMESTER: AY 2011-12 |
| COURSE: NOT CATEGORIZED |
| SUBJECT: MARKETING |
| TITLE OF THE BOOK: From Brand Vision to Brand Evaluation: The Strategic Process of Growing and Strengthening Brands |
| AUTHOR: De Chernatony, L. |
| YEAR: 2010 |
| CALL NO.: 658.827 DEC |
| PRICE: NOT AVAILABLE |
| PUBLISHER/PLACE OF PUBLISHER: Butterworth-Heinemann |
| EDITION: NOT AVAILABLE |
| STATUS: NOT AVAILABLE |
| LEVEL: NOT AVAILABLE |
| ISBN: NOT AVAILABLE |