| DATE : UNKNOWN |
| ACC: 15501 |
| NEW ACC: UNKNOWN |
| AD.YEAR: UNKNOWN |
| SEMESTER: ALL SEMESTERS |
| COURSE: NOT CATEGORIZED |
| SUBJECT: OTHER |
| TITLE OF THE BOOK: Services Marketing: integrating customer focus across the firm |
| AUTHOR: Zeithmal, Valarie A. |
| YEAR: 2006 |
| CALL NO.: 658.8 ZEI |
| PRICE: NOT AVAILABLE |
| PUBLISHER/PLACE OF PUBLISHER: McGraw-Hill/Irwin New York |
| EDITION: 4th ed. |
| STATUS: NOT AVAILABLE |
| LEVEL: NOT AVAILABLE |
| ISBN: NOT AVAILABLE |